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A search is a routine

Mon

15 min triage

Tue

15 min triage
Broker follow-ups

Wed

15 min triage

Thu

15 min triage
Broker follow-ups

Fri

15 min triage

Sat

Deep dive: one CIM

Sun

  • A search is a routine, not a project. The people who close are the ones still doing the boring parts in month four.
  • Fifteen minutes a day to triage new listings. Every weekday. This is where the reps come from.
  • Two blocks a week for broker follow-ups. Reply fast, nudge what has gone quiet.
  • One longer block for a deep dive: a CIM, a model, a call. This is the week you set goals for in Unit 3.

Questions this unit answers

What does a good weekly search routine look like?
Fifteen minutes of triage every weekday, two blocks a week for broker follow-ups, and one longer block for a deep dive on a CIM, a model or a call.
What is a buy box and how wide should it be?
Your written acquisition criteria: size, industries, geography. It does the scanning stage of the funnel for you. Too wide floods you, too narrow starves you; tune for a steady handful of matches a week.
How do I read a listing in ninety seconds?
Ignore the title. Read cash flow first, then price and multiple, then location, then the reason for selling, then the red flags. Save the ones worth a second look and write one line on why you passed on the rest.